Design, Create & Sell for Creatives
A 12-week 1:1 coaching program to turn your art into income.For female artists ready to build a product brand that’s soulful, sustainable, and sells.
You’re not just an artist.
You’re a creative founder.
And it’s time your business reflected that.
You’ve got more sketchbooks, screenshots, and product ideas than you can count.
But when it comes to pricing, packaging, and selling your art?
Cue: overwhelm, second-guessing, and a whole lot of “maybe later.”
That stops here.
Design, Create & Sell for Creatives™ is a 1:1 coaching program for female creatives ready to finally turn their ideas into a profitable product-based business — without burning out, selling their soul, or losing their spark.
This isn’t another course collecting dust in your inbox.
This is hands-on, heart-led support to help you create something real.
Imagine this...
A product line that feels 100% you — aligned with your values, style, and story
✔ Pricing that actually pays you (and doesn’t leave you feeling icky or invisible)
✔ A brand you’re proud to promote — with confidence, clarity, and ease
✔ A soft launch plan that sells your products without stress
✔ Mindset shifts that help you finally feel like a business owner, not just a maker
Yep. It’s all possible — with the ARTIST Framework.
Inside the ARTIST Framework:
A – Align with Your Vision
We start by defining your version of success — not what you’ve seen on Instagram.
You’ll clarify your creative strengths, dream lifestyle, values, and ideal customer so we can build a business that feels like you.
✨ Outcome: You’ll stop people-pleasing and start building a business that actually lights you up.
R – Refine Your Product Idea
Together, we’ll shape your signature product — one that blends creativity with commercial clarity.
We’ll make sure it’s desirable, doable, and profitable, and price it with confidence.
✨ Outcome: No more “throwing things out there.” You’ll know exactly what to create and why.
T – Tell Your Story
Your product isn’t the only thing that sells — your story does.
We’ll shape your brand voice, values, and visuals to emotionally connect with your audience.
✨ Outcome: You’ll sound like a brand, not a hobbyist. And people will feel it.
I – Implement with Intention
Let’s bring your idea to life — with sourcing, packaging, and delivery plans that are simple, smart, and sustainable.
No faff. No burnout. Just a clear plan.
✨ Outcome: You’ll feel calm, capable, and ready to press “launch.”
S – Show Up to Sell
This is where the magic happens. You’ll learn how to promote your products through magnetic messaging, soulful sales habits, and a gentle launch plan that works with your life.
✨ Outcome: You’ll know what to say, where to say it, and how to sell — with ease and integrity.
T – Thrive as a Creative Founder
This is more than just a product. This is your creative business.
We’ll build long-term habits, systems, and confidence so you can keep growing — sustainably and soulfully.
✨ Outcome: You’ll stop waiting for permission. You’ll start owning your identity as a product-based founder.
This is for you if:
You’re a female creative — illustrator, artist, maker, surface pattern designer
You’ve dabbled in selling (Etsy, markets, commissions) but you’re ready to build a brand
You’re overwhelmed by production, pricing, or packaging
You have a small audience but no real sales system
You’re craving mentorship — not another giant course you never finish
What You Get:
Weekly 1:1 coaching sessions (weekly or bi-weekly via Zoom)
Custom action plans after every session
Weekly Planning Emails
KickStart Resource Pack: Template, worksheets etc, everything you need to get your product launched
Private WhatsApp/email support between sessions
Design, Create & Sell WhatsApp Group
The Wholesale Playbook
Optional review of your product, packaging, or sales page
Investment:
Early Bird Price (First 3 spots): £888 (Payment plan: 3 x £329)
After that, the full price rises to £1,444
Client Love (Coming Soon!)
Launching with early bird clients → Want your name here? You could be one of my first 3 creatives to go through the program at the lowest price it’ll ever be.
Ready to Create & Sell?
Click below to apply.
Let’s turn your creativity into a brand you’re proud to sell.
No more hiding. No more guessing.
Just aligned products, real profit, and a business that feels like you.
You’re not starting from scratch.
You’re starting from experience, passion, and talent.
Let’s turn that into something people can buy. Because your art deserves to be seen — and sold.
Still on the Fence
Your Success is My Success. The 'No-Risk' Transformation.
Join 'Design, Create & Sell' with complete peace of mind. I'm so confident in this program's ability to transform your business that I offer this guarantee: If you fully engage, diligently complete all assigned tasks and exercises, and by the end of the program you're not thrilled with your progress and newfound confidence, I'll continue to work with you until you are!. Your satisfaction and success are my priority.
"I have been lucky to have known Tracey for several years. She has built her own amazing homewares brand and is a real inspiration. Tracey’s coaching is personalised and she closely collaborates, putting together a strategy and sets achievable goals. She really does hold your hand every step of the way. She has inspired and motivated me so much so, that I do believe I wouldn’t be at the stage that I am with my new venture had it not been for Tracey’s invaluable experience and insight. I would have no hesitation in recommending Tracey to anyone looking to build a business from scratch. She will be there for you every step of the way."
Angela A, Owner Angie's Ocean
"Working with Tracey has been truly life-changing. From our very first session, she made me feel heard, understood, and supported. Her warm, compassionate approach combined with her deep knowledge of CBT helped me untangle negative thought patterns and develop practical strategies to manage my anxiety. She has a gift for explaining things in a way that makes sense and empowers you to take control of your own mental well-being. I can’t recommend her highly enough,"
Emma B
"Tracey's coaching is amazing! Before working with her, I was really struggling to balance my creative work with the business side of things. She gave me practical strategies and helped me shift my mindset, which has made a huge difference in my confidence and my bottom line."
- Laura K, Textile Designer
Need help?
Frequently Asked Questions
FAQ
A: Design, Create & Sell isn’t just another cookie-cutter course. It’s a bold, step-by-step roadmap tailored specifically for female creatives building product-based businesses — not digital downloads or coaching offers.
We follow the ARTIST Framework, blending mindset, strategy, and soulful product development with the practical tools you actually need — like pricing calculators, packaging plans, and wholesale pitch scripts. You’ll walk away with a validated product, a clear sales plan, and the confidence to launch it with impact.
Plus, this isn’t a course you take and forget. It’s an immersive experience with live coaching, personal support, and resources designed to get your product out into the world — beautifully, sustainably, and profitably. No fluff, no overwhelm — just focused action and creative power.
You can expect to walk away with a clear, profitable signature product — one that feels aligned with your creative vision and is fully ready to launch, sell, and scale.
Whether you’re just starting or pivoting your existing brand, you’ll:
- Clarify your creative direction and dream customer.
- Design a product people actually want — and are excited to buy.
- Price it confidently for profit (using real numbers, not guesswork).
- Package and present it beautifully — ready to wow customers and stockists alike.
- Create your sales strategy (without sleazy tactics).
- Feel confident showing up and selling it in your own voice.
You’ll also shift your mindset from stuck and undercharging to empowered and intentional — with a full toolkit to support sustainable growth long after the programme ends.
A: The Design, Create & Sell programme runs over 12 weeks of personalised 1:1 coaching, with a flexible structure to fit your lifestyle.
You’ll need around 2–4 hours per week, which includes:
- Your bi weekly 1:1 coaching session (typically 60 minutes)
- Worksheets and planning tools to help you take action between calls
- Light reflection or creative tasks to move your ideas forward
- Weekly email tasks and planning
This is a deep, focused container where you’ll make real progress — without burnout. Whether you're building your first product or refining an existing range, you’ll walk away with a fully developed offer, pricing confidence, and a sales strategy tailored to you.
You also get ongoing support via WhatsApp or email between sessions, so you're never stuck or doing it alone.
A: I'll provide you with step-by-step guidance and resources to help you navigate any necessary tech. I'm here to support you, not overwhelm you.
A: Supportive, straight-talking, and strategy-led — with a big dose of creative empowerment.
I work with you 1:1 to get under the skin of your business and help you build a product and brand that’s bold, beautiful, and profitable. My coaching blends practical business tools with mindset work, so you feel confident, clear, and ready to sell — without second-guessing every decision.
Expect honest feedback, big-picture thinking, and plenty of cheerleading. I'm not here to sugarcoat or sell fluff — I’m here to help you own your creative power and take action that actually moves your business forward.
You'll feel seen, supported, and stretched in all the best ways.
About Me
Hey, I’m Tracey — designer, illustrator, qualified therapist, and business coach for women who are ready to turn their creative spark into a sustainable product brand.
With a background in counselling and cognitive behavioural therapy, I deeply understand the mindset challenges that can come with building a business — imposter syndrome, perfectionism, fear of visibility — yep, been there. I bring that insight into my coaching, helping you break through blocks and take bold, strategic action.
I also know what it’s like to start from scratch. I built my own product-based brand from the ground up, combining hand-drawn designs with British-made quality, and turned it into a profitable business that aligns with my values and lifestyle.
Now, I coach creative women like you to do the same through my Design, Create & Sell programme — a 12-week journey to help you go from overwhelmed or unclear to confidently creating, launching, and selling your signature product with heart and strategy.
Let’s bring your ideas to life — and build a business that truly reflects you.

Contact
If you are interested in Design, Create & Sell or any other programme I am running then please contact me at info@traceycooper.co.uk - or alternatively, please fill out the contact form below: